Community Outreach Objectives.

The primary purpose for issuing a community grant/donation is to give back to the communities where theaters are located. The secondary objective is to build relationships in the community that create goodwill for exhibition.

The best way to meet these objectives is to answer the ‘Why’ question when selecting a recipient organization (i.e. grantee). What problem is the organization solving and why does that issue matter to exhibition? Why is this organization important to theater owners in California and Nevada.

There are many worthy organizations doing wonderful work, but we cannot fund all of them. Ultimately, the Community Outreach program is to help promote theatrical entertainment. We can fulfill that goal by supporting organizations in the communities where there is an obvious connection for movie theaters.

We will publicize our generosity to build goodwill in communities by leading with the ‘Why’ statement.

 

$30,000 Grant to the Union Rescue Mission

URM NATO of California/Nevada provided a $30,000 grant to the Union Rescue Mission to provide a fully operational computer room in their new facility The Angeles House in Carson, California. The 74,900 square foot community facility includes 55,900 square feet of housing units. The facility was opened in March of this year. The facility provides a safe and secure place for unsheltered children and their parents. It contains 86 transitional housing units with a capacity of up to 370 Low Income Persons. Support services are provided to the residents onsite by the URM.

In 2018 NATO of California/Nevada funded the Kids Computer Room at the Los Angeles facility of the Union Rescue Mission. It proved to be such a great asset for the residents at that facility that the NATO of CA/NV Board approved the funds for this second lab in Carson.