The second National Cinema Day was held this year on Sunday, August 27th and brought in $34 million in box office revenue and 8.5 million admissions. Admissions were up 5% over the 2022 National Cinema Day.
Our friends at Comscore took an in-depth look at this now annual moviegoing celebration and provided attendees of The Cinema Foundation’s Fall Summit with an inside look.
Click here to view the full report.
